Video is the best way to connect with your target audience. Sometimes you have more to say than a display ad will allow space for – video creates a unique opportunity to tell your story.
What is PreRoll?
PreRoll is just as it sounds – its the video piece that plays before video content when streaming on a website or app.
What is OTT (over-the-top) vs Connected TV?
OTT is the ability to place high quality video content within a live streaming program via a connected device. This device can be a SmartPhone, SmartTV, Roku, Amazon FireStick, Xbox or other. Connected TV advertising is the same high quality video ads, placed only on “the big screen” in live streamed television programs. Commercials will be served through a connected device projected only on a television.
All video content is placed in non-skippable, non-prerecorded programming.